Bunker Hill Community College

Bunker Hill Community College

Bulldog Mascot Usage

Introduction

The Bunker Hill Community College (BHCC) Bulldogs Mascot was designed with Phoenix Design Work, the national brand identity firm that developed the BHCC Athletics Logo.

The BHCC Bulldogs Mascot features a primary mark of the College bulldog, posed in a strong standing position, smiling and enthusiastic, representative of the strength and tenacity evidenced in BHCC students.

Usage

The BHCC Bulldogs Mascot portrays respect, tenacity, a competitive spirit and loyalty. College programs generally have a unique identity system for this purpose.

The BHCC Bulldogs Mascot was developed for use in association with academic programs, student-led activities and/or other College initiatives. The mascot is maintained by the College’s Integrated Marketing and Communications (IMC) division with the sole intention to promote the College mascot in a way that does not compromise the BHCC Athletic brand that has been established.

To request an electronic version of the mascot for use on communications materials, please open a ticket, choosing from the request type dropdown “Marketing/Promotions.”

Use of the BHCC Bulldogs Mascot should be reviewed by IMC. To submit material for review, please open a ticket, choosing from the request type dropdown “Marketing/Promotions.”

Mascot Standard

To maintain the integrity and consistency of the BHCC Bulldogs Mascot, the components of the Official Pantone Color Primary Logo Mark must always appear together, intact, and in the same proportions. No parts may be deleted, and no text may be added. The image may not be stretched or condensed.

Bulldog Mascot Logo - StandardBulldog Mascot Logo - DarkBulldog Mascot Logo - Light

 

An Embroidery Version and One Color Version have also been developed for usage by IMC.

Clear Space

To ensure the integrity and clarity of the mascot, please respect a 10% margin for all applications.

Bulldog Mascot Logo with Clear Space 

 

Mascot Standard

BHCC Bulldogs Mascot Colors

 Athletics Logo Colors Used

Incorrect Mascot Usage

Do not produce the mascot in any color other than Official Pantone Colors or One Color Version.

Bulldog Mascot Logo Mistake PurpleBulldog Mascot Logo Mistake Green

Do not stretch or condense the mascot.

Bulldog Mascot Logo Mistake StretchedBulldog Mascot Logo Mistake Squished

 

Do not substitute the Bulldogs Mascot with the BHCC Athletics Bulldog.

Bulldog Athletics Logo - Do Not Use

 

 

 Do not combine the College Logo with the Bulldog Mascot.

Bulldog - dont combine with college logo