BHCC’s Midnight Courses Media Campaign Receives “Grand Gold” International Award
Friday, June 4, 2010
Bunker Hill Community College won the top award – Grand Gold – from the Council for Advancement and Support of Education (CASE) for its Midnight Courses media outreach campaign, BHCC President Mary L. Fifield announced today. Headquartered in Washington, D.C., with offices in London and Singapore, CASE is the major professional organization for education professionals in communications, marketing, fundraising and alumni relations.
Bunker Hill Community College is the first higher education institution in the country to hold classes that start at midnight. College faculty brought the idea to the College president who enthusiastically supported it as a way to introduce more flexibility into the course schedule. Classes draw shift workers, parents with young children and others who can’t go to college any other time.
Information on the award-winning media campaign will be on display in the CASE Salon during the CASE Summit for Advancement Leaders being held at the New York Marriott Marquis, July 18-20, 2010. A summary of the campaign will be posted on the CASE Network as a model program later this year (www.case.org).
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About Bunker Hill Community College
Celebrating 50 years of excellence, Bunker Hill Community College (BHCC) is Massachusetts' largest community college, annually welcoming a diverse community of around 16,000 students. With campuses in Charlestown and Chelsea, BHCC extends its reach across several locations in Greater Boston. BHCC is celebrated for its diversity, boasting a student body where 65% identify as people of color and more than half are women. The College also embraces a global perspective, with over 600 international students representing 90 countries and conversing in more than 65 languages. Our commitment to diversity is further reflected in BHCC's designation as a Hispanic Serving Institution (HSI) and an Asian American Native American Pacific Islander Serving Institution (AANAPISI).